Posted May 18, 2018 3 views
Company Description
We are excited to be adding an App Store Optimization Manager to our dynamic Karachi team!
In this position, reporting to the Head of SEO, you will be developing an App Store Optimization (ASO) strategy to ensure key our customer apps appear at the top of search results in all applicable App stores.
Your objective will be to support organic downloads and our user acquisition strategy by being an ASO guidelines expert on Key app stores and proactively implementing them.
Job Description
• Analyze performance of our client’s apps on the app stores platforms
• Setup an ASO strategy to optimize and improve game page conversion rates
• Work with internal stakeholders to gain insights and identify areas for improvement
• Provide guidelines and recommendations to teams globally for how to maximize discoverability and conversion rates based on analytics
• Follow the impact (downloads and revenue) of the optimizations implemented for our products
• Develop and update the client’s App Store Optimization strategy and guidelines.
• Develop an expertise regarding key App Store specificities and make sure these criteria are being efficiently implemented.
Qualifications
Must have/Nice to have:
• Excellent analytical skills
• A good understanding of the mobile apps market
• Ability to communicate across a number of levels and be able to influence marketing teams
• Excellent written and verbal communication skills
• Demonstrated ability to manage projects and lead them through to implementation
• Ability to work under your own initiative
• Experience working in the mobile space
• Experience with ASO
Skills
Job Details
pHeadquartered in Dubai, UAE since 2011, Centric extends its global footprint with a diverse team of 40+ full-time staff in offices in Dubai, Qatar, United Kingdom and Pakistan. Together, we exhibit and put into practice a remarkable range of skills while crafting thumb stopping website design and development, compelling content, strategic digital marketing campaigns and enterprise solutions/ppToday, we are proud to have worked with some of the top international brands in a variety of sectors. We provide technologically seamless digital solutions, followed by careful consideration of client’s target markets, created to the highest industry standards, and delivered promptly. On the whole, our team is driven by excellence in service and customer experience./ppDelivering the highest standards of digital solutions in Dubai and across the MENA region, Centric has won and retained some of the top international brands./p
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