PPC/ Google Adwords and Social Media Expert

CricksLab Verified

Lahore , Pakistan

Posted Jul 16, 2019 166 views

PKR. 50,000 - 80,000/Month

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Job Description

Digital Marketing Accounts Manager for an Agency

Analysis, Prosposals and Management:

  • Analysing & Proposing Digital Marketing Strategies and Proposals for Clients
  • Creating Measureable KPIs and Reporting
  • Creating and Handling high Budget Google Adowrds Accounts
  • Conversion Analysis and Optimization Suggestions Reports
  • Creating Social Media Strategies and getting them implemented with help of Team or individually
  • Hiring and Managing a Team of Copy Writers, Link Builders for SEO
  • Should be able to work alone initially and gradually add team members

PPC Responsibilities:

  • Perform daily account management and of pay per click accounts on Google AdWords, Facebook, Yahoo, Bing and other search platforms for a variety of clients.
  • Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget
  • caps, impression share, quality score and other important account metrics.
  • Manage and maintain updates for large keyword lists.
  • Provide creative copy suggestions and graphical ad templates.
  • Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
  • Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
  • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
  • Keep pace with search engine and PPC industry trends and developments.
  • Monitor and administer the web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals.
  • Monitor and evaluate search results and search performance across the major search channels.
  • Communication to team and management on project development, timelines, and results.
  • Work closely with the other team members to meet client goals.

Professional Competencies

  • Passion for Search and internet marketing.
  • Outstanding ability to think creatively, and identify and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
  • Ability to clearly and effectively articulate thoughts and points.
  • Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
  • High levels of integrity, autonomy, and self-motivation.
  • Excellent analytical, organizational and time management skills.

 Professional Skills & Qualifications

  • Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
  • Proficiency in MS Excel and Word.
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
  • Experience working with popular PPC ad platforms (AdWords, Yahoo, Bing).
  • AdWords / Bing certification a plus.

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Walton, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
3 Years - 4 Years
Apply Before:
Aug 16, 2019
Posting Date:
Jul 16, 2019
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CricksLab

Information Technology · 1-10 employees - Lahore

pTransforming traditional cricket into digitalization/p

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