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Job Description

Head of Marketing responsibilities include:

  • Manage the strategy and Overseeing marketing department.
  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals.
  • Build, plan and implement the overall digital marketing strategy 
  • Evaluating and developing our marketing strategy and marketing plan.
  • Planning, directing, and coordinating marketing efforts.
  • Communicating the marketing plan.
  • Manage the strategy and Overseeing marketing department.
  • Anticipate sales performance trends 
  • Design branding, positioning and pricing strategies. Making comprehensive marketing plan/stratgies for all the startegic  business unit.     
  • Analyze consumer behavior and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Monitor competition (acquisitions, pricing changes and new products and features)
  • Coordinate sales and marketing efforts to boost brand awareness
  • Participate in the quarterly and annual planning of company objectives
  • Anticipate sales performance trends 
  • Work as part of the campaign team to deliver BTL campaigns across traditional media with a specific focus on BTL activity.
  • Research competition, investigate benchmarks ae suggestions for improvement
  • Coordinating marketing projects from start to finish.
  • Organizing company conferences, trade shows, and major events.
  • Overseeing social media marketing strategy and content marketing.
  • Other responsibilities as assigned by the management

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Clifton, Karachi, Pakistan
Gender:
No Preference
Age:
25 - 32 Years
Minimum Education:
Bachelors
Degree Title:
BBA in Marketing
Career Level:
Experienced Professional
Experience:
5 Years - 6 Years
Apply Before:
Sep 09, 2019
Posting Date:
Aug 09, 2019
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