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Job Description

CureMD Digital Marketing Manager will be responsible for strategizing, developing and managing innovative digital marketing campaigns aligned with our marketing and business objectives; producing meaningful KPI dashboards and delivering weekly, cross-channel performance reports with actionable insight and plans for improvement. The role also requires conducting conversion optimization consultancy, with the aim of improving efficiency in the company’s digital marketing strategies to increase the ROI.

Responsibilities include:

  • Devising strategies to drive online traffic to the company website
  • Developing and leading digital marketing campaigns
  • Overseeing the social media strategy for the company
  • Designing the campaign concept, storyboard, and related documentation
  • Developing jaw-dropping content for presentations, videos, blogs, newsletters, etc.
  • Delivering campaign conversion KPI’s and strategies to improve the ROI
  • Developing and driving overall brand value, engagement and market share gains
  • Analyzing data to identify problems and/or opportunities

Job Specifications:

  • Bachelors in Journalism, Media, Design, Marketing, Psychology etc
  • 8+ years digital marketing, branding and campaign management experience for US businesses
  • Strong exposure in delivering a variety of digital assets, including rich media online ads and social media application
  • Deep understanding of web analytics (experience with Google Analytics and Omniture a plus)
  • Experience with bid management tools and 3rd parties
  • Experience in conceptualizing, creating and launching new campaigns
  • Creative thinker and problem-solver
  • Strong analytical, aesthetic, communication and problem-solving skills
  • Compelling and efficient copywriting

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Department:
Marketing
Job Location:
Davis Road, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Department Head
Minimum Experience:
5 Years
Apply Before:
May 25, 2019
Posting Date:
Apr 25, 2019
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CureMD

Information Technology · 601-1000 employees - Lahore

CureMD’s revolutionary technology simplifies decision making, streamlines operations and ensures compliance to industry standards and best practices, ultimately saving time and effort to maximize value and returns. Established in 1997, CureMD is head quartered in New York with operations in fifty ...Read More

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