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Job Description

Responsibilities

  • Write clear, attractive content with a distinct tone
  • Lead social platform best practice development on various platforms: Facebook, Twitter, Instagram, YouTube, Pinterest, Tumblr and more
  • Interpret content and creative briefs to understand project requirements
  • Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
  • Use SEO principles to maximize content’s reach

Requirements

  • Create & Execute (Organic / Non-Paid and Paid) Strategy across brand-owned platforms
  • Devise and lead initiatives to increase followers, engagement, and traffic to our site for each of our accounts; measure success and ROI on an ongoing basis
  • Champion social listening tools and use intel to inform campaign strategy, KPIs, content development, optimization tactics
  • Work with the marketing team to create strategic plans for overall Social Media programs + monthly / quarterly posting content calendars
  • Keep agency and creatives abreast of trends, platforms and other relevant news-worthy updates

Qualifications

  • 2-5 years of social media and/or social content experience; 1+ years digital agency experience; content marketing, social media, copy writing, email marketing, or equivalent
  • Excellent writing skills; impeccable grammar is a must, as well as the ability to write in different styles and tones to match each brand
  • Data-driven approach to decision-making; must be able to quantify ROI and impact for all marketing activities
  • Working knowledge of Google analytics and Facebook analytics, as well as knowledge of Facebook and Instagram for business

 

Job Details

Job Channel:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Job Location:
Gulberg 3, Lahore, Pakistan
Gender:
Female
Minimum Education:
Bachelor (14 Years)
Career Level:
Entry Level
Minimum Experience:
2 Years
Apply Before:
Sep 07, 2018
Posting Date:
Aug 08, 2018
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Defqon Solutions Pvt Ltd.

Information Technology · 11-50 employees - Lahore

DEFQON Solutions is an experience agency that embraces digital complexity through a measurable, design-centered approach. We use comprehensive insight to help clients discover scalable opportunities and build transformative customer experiences.