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Posted Mar 21, 2018
PKR. 80,000 - 100,000/Month
- The Digital Marketing Manager is responsible for developing and delivering digital marketing and media strategy to meet business goals.
- The role is responsible for planning and executing digital advertising campaigns across different search engines, display networks and social media, with the goal to optimize performance for the best ROI.
- In addition, the role will oversee lead conversion, including use of social media, and outbound channels to nurture and convert .
- The individual should have strong communication and analytical skills and be able to collaborate with different teams and stakeholders
Responsibilities
- Plan and manage digital advertising campaigns across search engines, display advertising network and online portals based on budgets and goals.
- Monitor campaign performance closely on a daily basis, and identify trends and insights for optimizing investment and performance based on quantitative and qualitative analysis.
- Build and refine strategies including budget, bidding and creative, continuously across all channels to drive business outcomes.
- Lead and execute lead nurturing and conversion strategy and tactics, including how to leverage social, outbound and events to help prospects move from initial interest and awareness to engagement and conversion.
- Develop and deliver digital marketing initiatives to drive lead conversion/nurturing.
Skills
Job Details
Industry:
Functional Area:
Total Positions:
2 Posts
Job Shift:
First Shift (Day)
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Bachelors in Marketing
Career Level:
Experienced Professional
Minimum Experience:
3 Years (Digital Marketing Experience of minimum 2 year required.)
Apply Before:
Apr 04, 2018
Posting Date:
Mar 21, 2018
Dexteron Studio
Consultants · 11-50 employees - Karachi
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