Content Marketer will take full responsibility of our inbound marketing strategies including content marketing, social media, blogs and lead generation.

  • Responsible for the execution of content marketing strategies while delivering engaging content on a regular basis.
  • Develop editorial calendar and design content marketing strategies for both short-term and long-term content goals.
  • Undertake content marketing initiatives to achieve business targets.
  • Brainstorm new and creative growth strategies. Identify trends and insights in the existing platforms, and optimize spend and performance based on the insights
  • Plan, execute, and measure experiments and conversion tests.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Evaluate emerging technologies. Provide thought, leadership and perspective for adoption where appropriate.
  • Share content through various channels, ensuring strong web presence.
  • Responsible for content creation & improvements on our web spaces.
  • Responsible for monitoring of competitors’ content marketing activities.
  • Responsible to put online ads & classified listings.
  • Responsible for improving customer engagement and conversion on our websites.

Required Skills

  • North American work experience highly preferred.
  • Excellent interpersonal and communication skills.
  • Strong initiative and self-discipline highly necessary.
  • Well organized with attention to detail.
  • Structure non-structured information into logical order.
  • High level of proficiency with Microsoft Office (Word, Excel and PowerPoint).
  • Ability to interact, communicate and present ideas.
  • Project management skills and attention to detail.
  • Proven work experience in content marketing.
  • Knowledge of strategic content optimization considering SEO and Google Analytics.
  • Knowledge of writing for Search Engine Optimization (SEO).
  • Editorial mindset with an ability to predict audience preferences.
  • Excellent communication and writing skills in English.

Job Details

Industry:
BPO
Functional Area:
Total Positions:
3 Posts
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Bachelors
Career Level:
Entry Level
Minimum Experience:
2 Years
Apply Before:
Dec 30, 2016
Posting Date:
Nov 29, 2016

DGS (Private) Limited

BPO · 11-50 employees - Karachi

Digital Globe Services Inc. provides outsourced online customer acquisition solutions primarily to large, consumer-facing organizations and to clients offering products or services to business users. The company’s services include online customer acquisition, paid search, lead generation, and customer support. It serves telecommunications, electric utility, renewable energy, insurance, retail banking, and consumer technology sectors. The company was founded in 2008 and is based in Castle Rock, Colorado with facilities in both Karachi and Lahore.

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