Posted Oct 08, 2025 119 views
Red Feather Tech is seeking a skilled and results-driven Digital Marketing Manager to lead and enhance its digital marketing initiatives. This full-time, on-site role is based in Gulshan Block 10-A, Karachi, with working hours from 2:00 PM to 11:00 PM. The ideal candidate will have hands-on experience managing PPC campaigns, SEO strategies, brand reputation, and lead generation, especially within design and development sectors. You will work closely with the Design, Sales, and Development teams to build, execute, and optimize marketing campaigns that strengthen the company’s digital presence and drive measurable business results.
Key Responsibilities
- Plan, execute, and optimize PPC campaigns across platforms such as Google Ads, Meta Ads, and others to generate leads and support prospecting efforts.
- Develop and implement comprehensive strategies for brand creation, visibility, and reputation management across all digital channels.
- Oversee SEO activities including on-page and off-page optimization, keyword research, and continuous performance monitoring.
- Analyze campaign performance data, prepare detailed reports, and provide actionable insights to improve marketing effectiveness.
- Collaborate with content creators, designers, and developers to ensure brand consistency and deliver compelling messaging.
- Lead marketing automation and remarketing campaigns to maximize return on investment.
- Manage marketing budgets effectively, ensuring optimal resource allocation across campaigns.
- Stay updated on industry trends, competitor strategies, and emerging digital marketing tools and technologies.
- Drive online engagement, social media growth, and overall brand awareness initiatives.
Required Qualifications
- Bachelor’s degree in Marketing, Business, or a related discipline.
- 3 to 6 years of proven experience in digital marketing, preferably within an agency or IT company environment.
- Strong expertise in managing Google Ads, Meta Ads, and LinkedIn Ads campaigns.
- Excellent knowledge of SEO, SEM, Google Analytics, and Google Tag Manager.
- Experience in managing brand reputation and public relations across social media and review platforms.
- Proficiency with marketing tools such as Ahrefs, SEMrush, Hotjar, HubSpot, or similar platforms.
- Strong analytical and problem-solving skills with a data-driven approach to decision-making.
- Excellent communication and leadership abilities.
Preferred Qualifications and Benefits
- Competitive salary package ranging from Rs200,000 to Rs250,000 per month.
- Performance-based bonuses and incentives.
- Collaborative and innovative work environment that fosters professional growth and learning opportunities.
- Paid time off and health benefits.
- Regular team-building activities and company events.
Candidates must be comfortable working the specified shift from 2:00 PM to 11:00 PM and be prepared to discuss their experience with successful SEO or brand campaigns, PPC management, and salary expectations during the hiring process. This position requires in-person attendance at the Karachi office.
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