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Posted Dec 13, 2019
As a marketing executive, you'll contribute to and develop integrated marketing campaigns to promote a product, service or idea. This a varied role, which includes:
- Planning
- Advertising
- Public Relations
- Event Organisation
- Product Development
- Distribution
- Sponsorship
- Research.
Responsibilities
As a marketing executive, you'll need to:
- Create awareness of and develop the brand you're marketing
- Communicate with target audiences and build and develop customer relationships
- Help with marketing plans, advertising, direct marketing and campaigns
- Support the marketing manager in delivering agreed activities
- Source advertising opportunities and place adverts in the press or on the radio
- Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
- Write and proofread marketing copy for both online and print campaigns
- Produce creative content, including videos and blog posts
- Run social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement
- Organise and attend events such as conferences, seminars, receptions and exhibitions
- Source and secure sponsorship
- Liaise with designers and printers and organise photo shoots
- Arrange the effective distribution of marketing materials
- Maintain and update customer databases
- Conduct market research, for example using customer questionnaires and focus groups
- Develop relationships with key stakeholders, both internal and external.
With experience, you'll need to:
- Develop and implement a marketing strategy (often as part of a wider sales and marketing program)
- Track marketing performance and return on investment and prepare weekly or monthly reports for managementM
- Monitor and report on competitor activity
- Lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
- Oversee and manage the marketing budget.
Skills
Job Details
Job Channel:
Industry:
Functional Area:
Total Positions:
2 Posts
Job Shift:
First Shift (Day)
Gender:
Female
Age:
22 - 35 Years
Minimum Education:
Bachelors
Degree Title:
Marketing
Career Level:
Experienced Professional
Minimum Experience:
2 Years (Must have Marketing and Advertising agency experience)
Apply Before:
Dec 23, 2019
Posting Date:
Dec 13, 2019
Divine Marketing and Advertising Agency
Advertising / PR · 11-50 employees - Lahore
.
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