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Job Description

Organization Back Ground

DSL (Pvt.) Ltd. a renowned IT and FinTech Company, has launched with collaboration of Expresspay a self-service Kiosk operations for swift payment, a service to revolutionize payment using Digital Channels.

With high cell phone penetration, high internet usage, enabling regulations, multiple mobile money operators and majority of young population, Pakistan has all the key ingredients to create a revolution in digital financial services and boost financial inclusion.

Through our strategic relationships with technology and industry leaders, and a host of businesses with specialized capabilities, we blend powerful technology, distinctive capabilities and industry experience to utilize the enormous potential of Digital Financial Services in Pakistan.

Job Description

Duty Station:                     Lahore- Punjab

Position Title:                   Marketing and Business Development Officer

Type of Appointment:   3 months’ probation with a possibility of extension upon successful completion of probation period.

Nature of Job:                   75% of the time in field and 25% is in Regional Office Lahore

Report to:                           Regional Manager

Duty Timing:                      9am to 5pm Five days a week (long working hours in case of emergency)

Salary:                                  Negotiable

Expected Joining Date: 10 December 2019

Digitech Solutions (Pvt) Ltd. is seeking Creative, Honest, Hardworking and Dedicated individual to join DSL’s Marketing team. The Marketing Officer shall perform all the necessary tasks to promote and place the DSL’s product in the high return market. This position will work individually and with a team, to Design, Plan, Prepare and implement the marketing strategy for maximization of the business growth.

Tasks to be performed

1.       Design and prepare marketing campaigns and promotions

2.       Preparing, planning and managing the publication of all publicity material to maximize brand promotion

3.       Identify potential market places for installation of the terminal/KIOSKs

4.       Carry out the market assessment and categories the markets/sites in business prospective 

5.       Meet individuals earning targets set by the management

6.       Finalizing and signing product placement agreement with the owner of the stores/business

7.       Creating and developing new innovative ways to communicate the company message to their new and existing customers

8.       Plan, develop and deliver campaigns as agreed within timescales

9.       Evaluate competitor products and make for improvement recommendations

10.   Help in preparation of  brochures and displays to call public attention to the product

11.   Gather comments from customers for possible improvement

12.   Carry out ad-hoc assignments as and when required by the management

Qualifications for Marketing Officer

  • MBA in Marketing or Equivalent
  • 6 years of working experience in a similar marketing role
  • Knowledge of IT is must
  • Problem solving skills
  • Great communication skills to work with customers
  • Excellent writing and designing skills and experience.

Competencies required

  • Very eloquent with the ability to convince clients, be creative, resourceful, capable of
  • Making mature, independent decisions
  • Committed and have high regard and respect for teamwork
  • Be willing to work odd hours, on holidays and ready to travel to remote places
  • Ability to perform detailed work and to handle a large volume of work possibly under time constraints
  • Ability to seek an improvement of services by offering new options in order to solve problems  
  • Ability to communicate in English
  • Ability to work in a multicultural team environment

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Johar Town, Lahore, Pakistan
No Preference
25 - 35 Years
Minimum Education:
Degree Title:
MBA (Marketing or Equivalent)
Career Level:
Experienced Professional
Minimum Experience:
6 Years
Apply Before:
Dec 01, 2019
Posting Date:
Nov 21, 2019
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Information Technology · 1-10 employees - Lahore

Information Technology

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