Digital Marketing Manager will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers. A digital marketing manager will identify and evaluate new digital technologies and latest tools to measure site traffic to better optimize marketing campaigns, email marketing, social media and display and search advertising for driving relevant consumers with the goal of improving brand recognition with trust and ultimately drive purchase intent. S/he will develop, implement, track and optimize digital marketing campaigns across all digital channels by strong grasp of current marketing tools and strategies and will lead integrated digital marketing campaigns from concept to execution. S/he will work with the marketing team, supporting teams (such as designers, SEO manager, SMM), and vendors to launch best campaigns in time and within budget.