Senior/Executive Officer - Content and Alliances

EFU Life Assurance Ltd. is seeking a dynamic and creative individual for the role of Content and Alliances. This entry-level position requires a professional with a strong creative mindset focused on campaign ideation and visual storytelling. The ideal candidate works effectively under pressure, managing multiple tasks while meeting deadlines and coordinating across various departments to ensure smooth execution of marketing initiatives. Familiarity with the latest digital platforms, social media channels, and market best practices is essential to stay ahead in a rapidly evolving digital landscape. This role is perfect for someone with 0-2 years of experience who is eager to contribute fresh ideas and support business growth through compelling content and strategic partnerships.

Responsibilities

Develop creative and engaging content ideas to support marketing campaigns and brand initiatives.
Write clear, attractive, and persuasive copy for digital platforms, social media, and marketing materials.
Assist in planning and executing campaign strategies in collaboration with cross-functional teams.
Research and identify potential alliance opportunities to strengthen brand presence and extend market reach.
Coordinate with internal teams and external partners to ensure timely delivery of content and campaign assets.
Monitor and analyze the performance of content and campaign efforts to provide actionable insights.
Stay updated with the latest trends in digital media, social platforms, and marketing techniques.
Manage multiple assignments simultaneously while meeting strict deadlines.
Support the creative team in visual storytelling to enhance the impact of marketing messages.
Maintain an understanding of industry practices and competitor activities to inform content strategies.