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Job Description

Key Functional Areas of Responsibility

Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities

Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific

Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects

Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)

Implement link building campaigns in coordination with client SEO goals

Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals

Keep pace with SEO, search engine, social media and internet marketing industry trends and developments

Research and administer social media tools in support of clients’ social media strategy

Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals

Monitor and evaluate search results and search performance across the major search channels

Communication to team and management on project development, timelines, and results

Work closely with the other team members to meet client goals

Professional Skills & Qualifications

1 – 2 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)

Proficiency in MS Excel, PowerPoint, and Word

Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool

Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

Experience working with CMS and building/administering content in CMS environments

Desired: Knowledge of HTML/CSS and website administrations

BS/BA degree preferred

 

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
1 Year - 4 Years
Apply Before:
Jul 12, 2018
Posting Date:
Jun 13, 2018
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Embrace IT

Information Technology · 1001-1500 employees - Islamabad, Rawalpindi

Embrace-it is an expanding Danish management consultancy house and software development partner with 85+ highly skilled specialists and developers based in Denmark, Vietnam and Pakistan. We advise leaders on strategy and IT, and we offer the back-up of offshore resources for software development, ma ...Read More

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