We are looking for a Digital Marketing Specialist with 3-7 years of experience to manage our in-house marketing efforts. The perfect candidate will be responsible for developing the marketing strategies & overseeing the marketing team’s efforts. Must have excellent English language skills to be considered. The duties and responsibilities are listed below.

  • Create plans for web, SEO/SEM, email campaigns, social media and display advertising campaigns across our various owned, paid, and earned media.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Plan, execute, and measure PPC and other marketing campaigns.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Understand and implement all facets of lead nurturing and marketing automation, including list segmentation, emails, campaign automation, landing pages, and reporting.
  • Work with web site developers to ensure digital marketing campaigns are fully optimized and that all required lead acquisition components, lead routing, and processes are working effectively.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
  • Support development of content creation across digital channels.
  • Develop and manage the expense budget for digital marketing initiatives.
  • Manage online brand and campaigns to raise brand awareness.
  • Evaluate customer research, market conditions and competitor data.
  • Improve the usability, design, content and conversion of the company websites.
  • Responsible for planning and budgetary control of all digital marketing.

Job Details

Total Positions:
1 Post
Job Shift:
Second Shift (Afternoon)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Career Level:
Experienced Professional
Experience:
3 Years - 7 Years
Apply Before:
May 21, 2018
Posting Date:
Apr 20, 2018

Emenac

Information Technology · 201-300 employees - Lahore

Founded in 1997, Emenac has developed to become one of the leading names in the world of outsourcing, technology and consultancy. The company multitasks, providing businesses with great helping hands and assistance in every possible manner. Emenac is the home of highly experienced individuals who are well qualified in different fields and hence, the company is able to offer fabulous services to its highly valued clients. Since the start, Emenac has been destined to meet the exigent demands of its clients and provide them with the best possible solutions. Its outsourcing covers the entire Human Resource Management as well as financial management services, every kind of administrative support and as well as call center services. Our consultancy, on the other had, has gone far to offering exquisite business development plans as well as complete back office management. Our clients can also make use of our expertise in information technology and all of its associated fields. We are also able to provide our clients with high quality online advertisement and communication as well as website designing. We put these services to use in order to propagate the word that our entrepreneur clients seek chances for. Emenac also provides business owners with workable software and networking infrastructures. Thus we give all that is required to run a business, becoming managers of our highly respected entrepreneur clients. One of the most renowned services from Emenac has its training programs. These programs include professional courses that help the trainees gain all expertise over professions that can help them make a space for them in the BPO world. Emenac offers training for SEO (Search Engine Optimization) as well as Call Center. Our expert trainers and carefully designed courses bring out the best of SEOs and telesales/customer support representatives taking them higher. The courses are certified and the certificates are given to trainees who pass, at the end of the training

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