Emenac is looking for Digital Marketing Manager who will be responsible for strategizing, developing and managing innovative digital marketing campaigns aligned with our marketing and business objectives; producing meaningful KPI dashboards and delivering weekly, cross-channel performance reports with actionable insight and plans for improvement. The role also requires conducting conversion optimization consultancy, with the aim of improving efficiency in the company’s digital marketing strategies to increase the ROI.

Responsibilities include:

  • Devising strategies to drive online traffic to the company website
  • Developing and leading digital marketing campaigns
  • Overseeing the social media strategy for the company
  • Designing the campaign concept, storyboard, and related documentation
  • Developing jaw-dropping content for presentations, videos, blogs, newsletters, etc.
  • Delivering campaign conversion KPI’s and strategies to improve the ROI
  • Developing and driving overall brand value, engagement and market share gains
  • Analyzing data to identify problems and/or opportunities

Job Specifications:

  • Bachelors in Journalism, Media, Design, Marketing, Psychology etc
  • 8+ years digital marketing, branding and campaign management experience for US businesses
  • Strong exposure in delivering a variety of digital assets, including rich media online ads and social media application
  • Deep understanding of web analytics (experience with Google Analytics and Omniture a plus)
  • Experience with bid management tools and 3rd parties
  • Experience in conceptualizing, creating and launching new campaigns
  • Creative thinker and problem-solver
  • Strong analytical, aesthetic, communication and problem-solving skills
  • Compelling and efficient copywriting

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
Second Shift (Afternoon)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Degree Title:
Marketing
Career Level:
Experienced Professional
Minimum Experience:
5 Years
Apply Before:
Dec 28, 2019
Posting Date:
Nov 27, 2019

Emenac

Information Technology · 201-300 employees - Lahore

Founded in 1997, Emenac has developed to become one of the leading names in the world of outsourcing, technology and consultancy. The company multitasks, providing businesses with great helping hands and assistance in every possible manner. Emenac is the home of highly experienced individuals who are well qualified in different fields and hence, the company is able to offer fabulous services to its highly valued clients. Since the start, Emenac has been destined to meet the exigent demands of its clients and provide them with the best possible solutions. Its outsourcing covers the entire Human Resource Management as well as financial management services, every kind of administrative support and as well as call center services. Our consultancy, on the other had, has gone far to offering exquisite business development plans as well as complete back office management. Our clients can also make use of our expertise in information technology and all of its associated fields. We are also able to provide our clients with high quality online advertisement and communication as well as website designing. We put these services to use in order to propagate the word that our entrepreneur clients seek chances for. Emenac also provides business owners with workable software and networking infrastructures. Thus we give all that is required to run a business, becoming managers of our highly respected entrepreneur clients. One of the most renowned services from Emenac has its training programs. These programs include professional courses that help the trainees gain all expertise over professions that can help them make a space for them in the BPO world. Emenac offers training for SEO (Search Engine Optimization) as well as Call Center. Our expert trainers and carefully designed courses bring out the best of SEOs and telesales/customer support representatives taking them higher. The courses are certified and the certificates are given to trainees who pass, at the end of the training

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