We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.
Responsibilities:
Oversees all company social media accounts management
· Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
· Generate, edit, publish and share creative content daily (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
· Optimize company pages within each platform to increase the visibility of company’s social content
· Moderate all user-generated content in line with the moderation policy for each community
· Create editorial calendars and syndication schedules
· Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
· Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
Requirements:
· Minimum 2 years of working experience in social media marketing
· Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
· Demonstrable social networking experience and social analytics tools knowledge
· Adequate knowledge of CRO and SEO
· Knowledge of online marketing and good understanding of major marketing channels
· Positive attitude, detail and customer oriented with good multitasking and organisational ability
· Fluency in English
· BS in Communications, Marketing, Business, New Media or Public Relations
Empire Properties Private Limited