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Job Description

Specification:

  • Looking for an experienced Marketing Executive, who is comfortable handling Marketing agency clients, solid content creation and confident on social media.
  • Must understand SEO and reporting data. Must be familiar with marketing and search engine trends, particularly the importance of content marketing.
  • Must have good oral and effective written communication skills and ability to work well under pressure and capability to meet deadlines.

Responsibilities:                                

  • Manage social media accounts from developing campaigns to scheduling posting calendars        
  • Creating on brand content materials for clients including primary and secondary content
  • Copywriting for social media, blogs, websites and all marketing materials
  • Perform all on-site SEO optimization
  • Conduct keyword research and web statistics reporting
  • Optimize our website content for maximum visibility and ranking in the major search engines especially Google
  • Collect all relevant performance metrics and create compelling and user-friendly reports for clients and internally on a weekly/monthly basis
  • Develop and execute end to end marketing campaigns
  • Initiate Market research reports
  • Plan, implement and maintain marketing strategies
  • Understand customer journey mapping
  • Develop e-mail marketing campaigns
  • Manage pay-per-click (PPC) campaigns - sponsored online advertising paid for by the business to appear alongside non-paid search results
  • Manage Facebook Ad Manager
  • Put together briefs for client projects
  • Support the marketing manager in delivering agreed activities

Skills and Experience

Mandatory

  • Confident in Social Media Management (Facebook, Twitter, Google Plus, LinkedIn, YouTube, Pinterest, Instagram, etc.)
  • Must have some knowledge of Adobe to edit videos and pictures for digital/ social media
  • Knowledge in managing and updating websites (Wordpress, Blogger, HubPages, Shopify etc.)
  • You have good English writing and communication
  • You have minimum 1+ years’ experience in SEO

Desirable

  • Self-motivated with the ability to handle multiple ongoing projects in a fast-paced environment
  • You understand Google Webmaster and Analytics
  • Knowledge in Hootsuite, HubSpot and other relevant marketing tools

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
1 Year
Apply Before:
Dec 14, 2020
Posting Date:
Nov 14, 2020
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FBS Digital

Information Technology · 1-10 employees - Karachi

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