Posted Mar 30, 2023 131 views
Job Requirements
In this role, you will be responsible for increasing our market share, building the category and positioning Savyour as the starting point for consumer journeys for the category. As a Category Lead, you will be working closely with and reporting directly to the Head of Category. You will be closely working with product, commercial, marketing, and growth teams to create value for our users and partner brands.
We are looking for experienced, ambitious, humble, and people-centric team players to join us and help us realize this vision and take us to new horizons.
Execution
Own the category's growth targets and work with the head of category to achieve them.
Be accountable for the relevant Category:
- Category GMV
- MAUs wrt category
- Brand success metrics
- # of active brands
- Brand equity
Support the category head in:
- Onboarding process for brands along with commercial.
- Ensuring monthly cadence meetings with tier 1 brands.
- Driving marketing, sales & account management to meet targets.
- Coordinate with growth, CRM & product teams
Category Growth
- Aggressively capture market share by means of acquiring new audiences and brands.
- Set targets to grow active users and brands including success criteria.
- Ensure targets are met and resolve bottlenecks where needed.
- Lead pitches for all brands. Ensure brand commitments are being honored.
- Work with Brand POC, marketing and PR to crack in-bound lead generation tactics.
Experience
- 4-6 years of experience in the relevant category (electronics, food, healthcare, fashion, beauty, grocery etc. industry
- Proven record of leading cross-functional teams to launch and execute a wide range of local campaigns with an integrated marketing mix.
Our ideal candidate will have a day-one, “do it now” mentality. He/she will have an appreciation of working in a cross-functional environment with competing priorities and the humility to work with and proactively co-own results.
We are looking for people with the following qualities
Knowledge
- In depth knowledge and understanding of the market landscape for their category
- Hands-on knowledge of planning & execution
- Good to haves include knowledge of digital marketing, influencer marketing, inbound, and digital ads, etc.
Traits / Personality
Traits specific to this role include:
- Comfortable working with large amounts of data
- Excellent communication / presentation skills
- Can work under pressure
- Managing stakeholders
- Getting things done
- Good analytical skills
- Openly creative
Skills
Job Details
Work Environment
Supervisor’s gender:
Percentage of female coworkers:
Founded in 2008, Gaditek is a new age technology company that believes in employee-centricity. Over the past decade, we have grown from a team of 3 people and 1 product to over 550 employees, 15 internationally recognized brands in 7 different industries including Managed Cloud Services, Cyber Security, VbaaS, Athleisure, Lifestyle, Media & Publications, and Financial Services. At Gaditek, our employees choose to question and are expected to question everything around them, and then find ways to do things differently. The result? Amazing people, great teams, awesome business units, and people-centric culture that always end up going to new and unknown places.
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