Job Position Summary:

The Manager Digital Marketing assists the team in the planning, management and execution of marketing strategies for the assigned brand and day-to-day operations of different marketing functions. The Manager Marketing will also monitor, administer and manage the website, client relationship, client communication, online communication, lead optimization, brand content, social media and any other marketing related function that he is deemed responsible for, on the course of his role for the assigned brand.

Core Responsibilities & Duties:

  • Planning and executing marketing strategies with marketing team and improving them with changing marketing trends.
  • Managing social media channels of the brand and identifying additional social channels for brand to interact with its target audience.
  • Monitoring website analytics and improving the website as per analytics feedback and findings.
  • Executing and Managing PPC and Retargeting campaigns for brand.
  • Working in close coordination with content team to identify and publish the right content for brand’s blog, website and social media channels.
  • Bringing in ideas for website improvements and coordinating with the design and development team to implement the improvements.
  • Coordinating with the Organic Marketing team on targets, resource requirements and the overall performance.
  • Improving the lead capturing process and optimizing it to improve the lead-to-customer conversion rate.
  • Hunting and pitching media houses and bloggers who might be interested in featuring the assigned brand.
  • Monitoring and getting feedback from existing customers on service delivery improvements areas and to implement the ‘possible’ customer suggestions.
  • Building customer relationship management strategies and executing them to improve customer retention rate by maintaining positive customer relationship.
  • Building partnership strategies with affiliate agencies and individual affiliates to improve the overall demand for the brand.
  • Monthly reporting to the supervisors on task progress and overall personal progress.

Job Details

Functional Area:
Total Positions:
5 Posts
Job Shift:
First Shift (Day)
Job Type:
Department:
Digital Marketing
Job Location:
P.E.C.H.S, Karachi, Pakistan
Gender:
Male
Minimum Education:
Masters
Degree Title:
BBA/MBA with Majors in Marketing
Career Level:
Experienced Professional
Experience:
5 Years - 10 Years (At least 5 years of experience in Digital Marketing.)
Apply Before:
Aug 20, 2019
Posting Date:
Jul 19, 2019

Gaditek

Information Technology · 601-1000 employees - Karachi

Founded in 2008, Gaditek is a new age technology company that believes in employee-centricity. Over the past decade, we have grown from a team of 3 people and 1 product to over 550 employees, 15 internationally recognized brands in 7 different industries including Managed Cloud Services, Cyber Security, VbaaS, Athleisure, Lifestyle, Media & Publications, and Financial Services. At Gaditek, our employees choose to question and are expected to question everything around them, and then find ways to do things differently. The result? Amazing people, great teams, awesome business units, and people-centric culture that always end up going to new and unknown places.

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