Job Purpose:

  • To promote GSK brands in line with GSK Values through effective engagement with Health Care Professionals in an assigned territory enabling patients do more, feel better and live longer. 
  • Drive business impact in an assigned territory through delivery of defined lead KPIs resulting in market beating growth and strong contribution to overall Rep+2 targets

Core Responsibilities:

  • Implement commercial brand strategies in a defined territory and in line with GSK values and BU priorities
  • Promote designated GSK brands through a fair and balanced scientific dialogue with health care professionals in an assigned territory
  • Gain excellence in product and disease knowledge to execute patient focused detailing and be recgonised as a trusted advisor to HCPs
  • Conduct regular prospecting of HCPs/Hospitals/Pharmacies in assigned territory
  • Conduct segmentation and targeting of HCPs as per communicated brand strategy
  • Gather feedback from pharmacies regarding HCP prescribing habits and build call objectives accordingly
  • Develop and track robust business plans to analyze territory potential and identify untapped business opportunities/areas of improvement
  • Monitor product performance regularly against external benchmarks and execute action plans as per priorities identified in business plans
  • Conduct Face to Face promotional meetings in line with GSK values to drive disease and product awareness
  • Drive engagement with HCPs through digital channels such as emails, webinars and GSK portal
  • Have sound understanding of GSK systems and tools for effective performance management
  • Stay aware of latest developments in pharmaceutical industry and contribute insights for development of future brand strategy
  • Establish strong relationships with KEEs and scientific societies as external face of GSK
  • Maintain strong coordination with other internal stakeholders such as Medical, Marketing and CTC and Commercial Excellence
  • Ensure all actions are governed by GSK Values, Code of Conduct, Expectations and complete all mandatory training courses within stipulated timelines

Scope:

  • Scope of this position is limited to an assigned territory while collaborating among other team members and sharing knowledge and contribute efforts towards aligned business plans.

Accountability:

  • Ensure Patient Focused Scientific Selling with HCPs as per defined selling framework
  • Meet GSK defined standards of coverage, efficiency, effectiveness and digital KPIs
  • Drive business impact with market beating growth and strong contribution to overall Rep+2 targets
  • Conduct regular in depth analysis of product performance against external benchmarks
  • Promotion of GSK products as per communicated brand strategy and priorities
  • Achieve excellence in GSK standards of disease and product knowledge
  • Conduct segmentation and targeting of HCPs as per defined brand strategy
  • Gather insights from pharmacies regarding HCP behaviors and develop commercially oriented call objectives
  • Develop, agree and implement area business plan, prioritizing key action plan to maximize business impact
  • Conduct Face to Face promotional meetings in line with promotional code
  • Drive engagement through usage of digital channels as per defined GSK standard
  • Monitor stock levels at pharmacy level and flag stock outs/ coverage issues through defined channels
  • Demonstrate proficiency on knowledge, patient focused dialogue and selling skills through in-house applications such as Role Play
  • Annual certification with full alignment to all related SOPs, policies and local regulations

Qualifications/Experience:

Bachelor’s in a relevant field / pharm D 

Locations:

Larkana, Rahim Yar Khan, Faisalabad, Gujranwala, Mingora, Quetta, Multan, Lahore, Peshawar, Islamabad

Job Details

Job Channel:
Job Shift:
First Shift (Day)
Job Type:
Gender:
Female
Minimum Education:
Bachelors
Degree Title:
Bachelor’s in a relevant field / pharm D
Career Level:
Entry Level
Minimum Experience:
Fresh
Apply Before:
Jun 04, 2018
Posting Date:
May 04, 2018

GlaxoSmithKline Pakistan Limited

Pharmaceuticals / Clinical Research · 301-600 employees - Faisalabad, Gujranwala, Islamabad, Lahore, Larkana, Mingora, Multan, Peshawar, Quetta, Rahimyar Khan

GlaxoSmithKline (GSK) is a world leading research-based pharmaceutical company with a powerful combination of skills and resources that provides a platform for delivering strong growth in today's rapidly changing healthcare environment. Mission GSK's mission is to improve the quality of human life by enabling people to do more, feel better and live longer. Strategic Intent GSK's strategic intent is to be the indisputable leader in the industry. Spirit of GSK Our company spirit describes how we need to behave if we are to achieve our goal. "We undertake our quest with the enthusiasm of entrepreneurs, excited by the constant search for innovation. We value performance achieved with integrity. We will attain success as a world class leader with each and every one of our people contributing with passion and an unmatched sense of urgency." Headquartered in the UK and with operations based in the US, the company is one of the industry leaders, with 6.3% per cent of the world's pharmaceutical market. GSK has a leadership position in anti-infectives, respiratory and vaccines and has a growing portfolio of oncology products. The company also has a Consumer Healthcare portfolio comprising over-the-counter (OTC) medicines, oral care products and nutritional healthcare drinks, all of which are among the market leaders. Highlights of GlaxoSmithKline (Pakistan) Ltd Overview GlaxoSmithKline Pakistan Ltd was formed in 2002 as a result of the global merger of two pharmaceutical giants; GlaxoWellcome plc and SmithKline Beecham plc GSK is the largest pharmaceutical company in Pakistan with a growing export business to Afghanistan. Sales in 2005 amounted to US$157 million. GlaxoSmithKline Pakistan is headquartered in Karachi and employees 1800 people. GlaxoSmithKline believes that continued investment in research into diseases that affect the developing world is essential if there is to be a long term improvement in the healthcare of people living in the region; this will include the resolution of challenged such as drug resistance and poor patient compliance. The work under taken focuses on malaria, tuberculosis, HIV AIDS and vaccines allowing GlaxoSmithKline to address the prevention and treatment of all three of the World Health Organizations top priority diseases. Product Portfolio GSK's primary activities are the manufacture, import of and marketing of research based pharmaceutical and consumer healthcare products. Principal therapeutic areas include Antibiotics, Respiratory, Dermatological Gastro-intestinal & Metabolic, Analgesics, Central Nervous System and Vaccines. Every year, in Pakistan as elsewhere in the developing world, countless infants as well as adults die from diseases that could easily be prevented by vaccines. As one of the worlds largest vaccine producers, GSK is committed to saving these precious lives by delivering vaccines against the major killer diseases such as Hepatitis B, Typhoid and Rotavirus, GSK is also the preferred partner of infant Immunization Programs world wide supported by GAVI, WHO and Pan American Health Organization. The introduction of Seretide (Salmeterol / fluticasone propionate) a novel treatment for effective asthma control is expected to improve the lives of asthma sufferers. GSK is committed to improving peoples lives by delivering products that enables them to do more, feel better and live longer. Segment Leadership in the Pakistani Pharma Market # 1 Company # 1 product by value # 1 product by Rx. # 1 rating from customer # 1 in Antibiotics / Respiratory / Vaccines / Analgesics / Derma / Anti-Malarial / anti Virals / Anti-hemantics / Anti Ulcerants

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