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Job Description

• Develop and implement the social media strategy through competitive research, platform determination, bench-marking, messaging as well as identifying the audience

• Supervise the social media strategy for the company ensuring it aligns with the company’s brand

• Stay up to date with advances in social media technology and the latest social media platforms

• Develop reporting frameworks to evaluate return on investment on the various platforms

• Follow up on the social media for customer comments both positive and negative

• Evaluate social media insights to guide future social media campaigns

• Make sure approaches to social media are relevant and appropriate for each medium

• Always look for social media for off-diary stories and content

• Collaborate with the product team to increase impact on their campaigns

• Collaborate with the marketing team to look at ways social media can work within wider campaigns

Job Qualifications and Experience

• Diploma/Degree in Marketing, Business Management, Media Broadcasting or its equivalent

• At least 1 or more years of experience in the same or similar role

• Good communication and interpersonal skills

• Good knowledge of content management systems

• Strong knowledge of digital marketing, search engine optimization as well as how social media impacts this

• Should be able to work well under deadline pressure

• Excellent communication and interpersonal skills

• Must be a results driven individual

• Strong IT skills required

Application Procedure:

All qualified candidates are encouraged to upload their recently updated CVs Job Features Job Category Information Technology

Job Details

Functional Area:
Total Positions:
6 Posts
Job Shift:
First Shift (Day)
Job Type:
Job Location:
No Preference
Minimum Education:
Career Level:
Experienced Professional
Minimum Experience:
1 Year
Apply Before:
Jun 26, 2021
Posting Date:
May 25, 2021
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Glaxy Broadcasting Network (Pvt) Ltd

Media/Communications · More than 5000 employees - Lahore


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