Our team at GuruTrax Solutions is looking for a talented copywriter to join our content writing department.

RESPONSIBILITIES

As a digital copywriter, you'll need to:

  • Carry out project scoping and create a clear brief, in order to ensure you understand what the client wants
  • Tailor the content and style of individual writing assignments according to their purpose - whether they are intended to sell or inform
  • Understand your target audience - you're not writing for the client, you're writing for their readers, so you'll need to know what interests them
  • Identify key messages - understand the main thing that you want the reader to feel and do and how to communicate this powerfully
  • Work with creative teams to ensure that the visual elements of the webpage complement the words
  • Research your client's industry and their audience
  • Identify fresh and interesting angles for your articles
  • Write for web pages, blogs and potentially for social media, e-books, slogans, and video script
  • Edit your own and others' writing
  • Provide other digital content, such as images and video, if required
  • Input your content to the client's content management software (CMS), if required
  •  Work with your team to review the impact of your work
  • Assist with business pitches to win new clients or projects, on platforms like UpWork, Fiverr, LinkedIn etc.
  • You'll be managing several projects at once, which makes work interesting but can feel stressful at busy times.
  • You'll need to adapt your writing style to fit with the target audience. You may write in a professional, corporate tone and voice for some projects, but more informally in others. In all cases, you'll need to do your research to ensure that what you write is accurate and conveys the message as clearly as possible.
  • Your writing will be subject to editing and feedback - both from clients and members of your team. This can be challenging to hear if you've worked hard on your writing, but it's always about hitting the brief of task as effectively as possible.

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
1 Year
Apply Before:
Jun 01, 2018
Posting Date:
Apr 06, 2018

GuruTrax Solutions

Information Technology · 11-50 employees - Lahore

GuruTrax Solutions, a multinational software solution provider based in Lahore, Pakistan. Our main priority is to provide quality software solutions all around the globe with our professional Team. Our services and products are completely based on customization, reliability and most importantly to fulfill client's demand. Being in the international software market for more than 10 years, we have done number of projects for local and overseas clients in: US, UK, UAE & other international clients through freelancing portals and direct business.

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