Digital Marketing Manager

Halersoft Verified

Karachi , Pakistan

Posted 3 days ago 52 views Report Job

PKR. 40,000 - 60,000/Month

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Job Description

  • Halersoft Digital Marketing Manager will be responsible for strategizing, developing and managing innovative digital marketing campaigns aligned with our marketing and business objectives; producing meaningful KPI dashboards and delivering weekly, cross-channel performance reports with actionable insight and plans for improvement.
  • The role also requires conducting conversion optimization consultancy, with the aim of improving efficiency in the company’s digital marketing strategies to increase the ROI.

Responsibilities include:

  • Devising strategies to drive online traffic to the company website
  • Developing and leading digital marketing campaigns
  • Overseeing the social media strategy for the company
  • Designing the campaign concept, storyboard, and related documentation
  • Developing jaw-dropping content for presentations, videos, blogs, newsletters, etc.
  • Delivering campaign conversion KPI’s and strategies to improve the ROI
  • Developing and driving overall brand value, engagement and market share gains
  • Analyzing data to identify problems and/or opportunities

Job Specifications:

  • Bachelors in Journalism, Media, Design, Marketing, Psychology etc
  • 3+ years digital marketing, branding and campaign management experience for US businesses
  • Strong exposure in delivering a variety of digital assets, including rich media online ads and social media application
  • Deep understanding of web analytics (experience with Google Analytics and Omniture a plus)
  • Experience with bid management tools and 3rd parties
  • Experience in conceptualizing, creating and launching new campaigns
  • Creative thinker and problem-solver
  • Strong analytical, aesthetic, communication and problem-solving skills
  • Compelling and efficient copywriting

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
Second Shift (Afternoon)
Job Type:
Job Location:
P.E.C.H.S, Karachi, Pakistan
Gender:
Male
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
3 Years
Apply Before:
Feb 15, 2020
Posting Date:
Jan 16, 2020
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Halersoft

Information Technology · 1-10 employees - Karachi

p./pAt HalerSoft, we develop innovative and creative products and services that provide total communication and information solutions. Among a plethora of services, web design and development, tailor made applications, ERPs, CRMs, e-commerce solutions, business-to-business applications, business-to- ...Read More

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