• Develop pricing strategies, balancing organization’s objectives and customer satisfaction with the consent of senior management.
  • Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections with the consent of senior management.
  • Formulate, direct and coordinate marketing activities and policies to promote products and services with advertising agency.
  • Conduct economic and commercial surveys to identify potential markets for products and services.
  • Responsible for brand activation – Planning and execution.
  • Responsible for brand image and positioning with the consent of senior management.
  • Responsible for menu designing and pricing with the consent of senior management.
  • Initiate market research studies and analyze their findings.
  • Coordinate and participate in promotional activities and trade shows, working with developers, advertisers, and production managers, to market products and services.
  • Responsible for product launch, pre-launch and post-launch planning.
  • Responsible for indoor and outdoor marketing.
  • Responsible for printing and creation.
  • Responsible for making exclusivity agreements with the consent of senior management.

Job Details

Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Department:
Brand and Marketing
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Degree Title:
Specialization in Marketing
Career Level:
Department Head
Minimum Experience:
8 Years (FMCG Experienced will be given preference)
Apply Before:
Mar 27, 2018
Posting Date:
Feb 26, 2018

MDS Foods (Pvt) Ltd

Hospitality · 601-1000 employees - Lahore

pAbout Hardee’s Food Systems, Inc. Hardee's Food Systems, Inc, is a fast-food restaurant chain, operating over 2000 quick service restaurants in 32 of America’s 50 states and over 200 outlets in the Middle East and North Africa region. The first Hardee's restaurant in Pakistan opened at M.M. Alam Road, Lahore in 2009. We have since grown to 16 outlets making our presence in Multiple cities, with a plan to reach out more locations over the coming years by MDS Foods Pvt. Ltd. For burgers enthusiasts, Hardees is the ultimate destination for great testing food burgers and other menu items. How we Value Our Human Resource At Hardee’s, we believe that our people are the key ingredient to making us great. Our employees are our assets. We value our employees and know that our success depends on their commitment to Hardee’s. We are committed to help them develop, and we embrace a culture of diverse backgrounds and experiences. We strive to provide a safe workplace and actively help our employees to pursue healthy lifestyles. From first rate training to career path advancement opportunities and other benefits, we believe in supporting our staff at all levels. There are many opportunities for growth at any level when you're a part of Hardee's. Hardee’s has extensive training programs for its individuals; employees are trained at every level to perform their job well and given opportunities to grow well personally and professionally as we believe in continuous learning. At Hardees we proudly can say “Hardees is not just about charbroiled burgers. It’s never been about the charbroiled burger. It’s about our employees who make the burger”. At Hardees we strive to create a culture that values and respect diversity. Our goal is to build a diverse workforce, increase competencies, shape a culture of inclusion and develop a diverse network. Our welcoming work environment encourages employees to engage with one an

What is your Competitive Advantage?

Get quick competitive analysis and professional insights about yourself
Talk to our expert team of counsellors to improve your CV!
Try Rozee Premium

Similar Job Titles

Brand Manager - B2B Digital Marketing

Kissan Engineering, Lahore, Pakistan
Posted Apr 16, 2024

Brand Manager

Cozmetica, Lahore, Pakistan
Posted Apr 22, 2024

Amazon Brand Manager

Shower Panels Warehouse, Multiple Cities, Pakistan
Posted Apr 23, 2024
View All
I found a job on Rozee!