Head of Digital Strategy / Creative

Confidential Verified

Karachi , Pakistan

Posted Nov 29, 2017 635 views

PKR. 90,000 - 100,000/Month

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Job Description

We are looking for an enthusiastic and energetic “Head of DigitalStrategist and Creative ” who will be responsible for developing solutions to meet clients’ brand objectives based on consumer insight and data. Incumbent must have prior experience ofworking in Digital Agency.

 - Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs

- Work closely with leadership to build up strategies towards achieving the growth objectives

- Establish effective relationship with multiple stakeholders (Category, operations, engineering etc.)

- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

- Design, build and maintain our social media presence

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Plan, execute and measure experiments and conversion tests

- Collaborate with internal teams to create landing pages and optimize user experience

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points - Instrument conversion points and optimize user funnels

- Collaborate with agencies and other vendor partners

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

- Define and manage the marketing plan and budget


Proven work experience as a Digital marketing strategist or Digital marketing manager

Demonstrable experience with SEO/SEM and CRM software

Experience implementing and optimizing Google Adwords campaigns

Solid knowledge of web analytics tools like Google Analytics

Hands on experience with online marketing tools and practices

Familiarity with web design and HTML

Excellent verbal and written communication skills

Strong analytical and project management skills

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Job Location:
No Preference
Minimum Education:
Master (16 Years)
Career Level:
Experienced Professional
Minimum Experience:
5 Years
Apply Before:
Dec 29, 2017
Posting Date:
Nov 29, 2017
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