We are seeking a dynamic and results-driven **Marketing Officer** to join our team. The ideal candidate will be responsible for developing and executing marketing strategies, increasing brand awareness, and driving customer engagement. This role requires creativity, strong analytical skills, and the ability to manage multiple marketing campaigns effectively.  

Key Responsibilities:

Marketing Strategy & Execution:

  • Develop and implement marketing plans to promote products, services, or brand awareness.  
  • Conduct market research to identify trends, customer preferences, and competitive landscape.  
  • Collaborate with internal teams and external agencies to execute marketing campaigns. 

Content & Digital Marketing:

  • Manage social media accounts, create engaging content, and monitor audience engagement.  
  • Develop and oversee email marketing campaigns, blogs, and website updates.  
  • Optimize digital advertising efforts (Google Ads, social media ads, SEO, etc.). 

Branding & Communications:

  • Ensure brand consistency across all marketing materials and platforms.  
  • Develop promotional materials such as brochures, flyers, and presentations.  
  • Handle public relations efforts, press releases, and media collaborations. 

Event Management & Partnerships:

  • Organize and coordinate promotional events, trade shows, and sponsorships.  
  • Build relationships with clients, partners, and stakeholders to enhance brand visibility. 

Performance Analysis & Reporting:

  • Track and analyze key performance metrics of marketing campaigns.  
  • Prepare reports and recommendations to improve marketing efforts.  
  • Monitor the marketing budget and ensure cost-effectiveness. 

Qualifications & Skills:

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.  
  • 2+ years of experience in marketing, advertising, or a similar role.  
  • Strong understanding of digital marketing, SEO, and social media strategies.  
  • Excellent communication, creativity, and problem-solving skills.  
  • Proficiency in marketing tools such as Google Analytics, Canva, Adobe Creative Suite, and CRM software.  
  • Ability to work independently and within a team.  
  • Strong organizational and time management skills. 

Preferred Qualifications:

  • Experience in [Industry-Specific Knowledge, if applicable].  
  • Familiarity with influencer marketing and affiliate programs.  
  • Knowledge of data analytics and performance measurement tools.  

Job Details

Industry:
Functional Area:
Total Positions:
4 Posts
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
Male
Age:
25 - 40 Years
Minimum Education:
Bachelors
Degree Title:
Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
May 03, 2025
Posting Date:
Apr 03, 2025

Horti Club

Services · 301-600 employees - Islamabad, Rawalpindi

Our company is a family owned and operated landscaping and general contracting company from Faisalabad that was established in 2001. We maintain a staff of highly qualified, skilled and technicians who can provide you with complete assortment of residential and commercial.

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