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- Acts as the highest-ranking employee in the marketing department
- Assists in the interviewing, hiring, and training of key marketing staff members, including marketing managers and consultants
- Research and analyses market trends, competitor offerings, demographics, and other information that affects marketing strategies
- Uses research findings and analysis to provide direction to marketing managers regarding upcoming marketing projects, new products or services, and overall strategy
- Identifies areas for improvement in product offerings, sales tactics, marketing strategy, and promotional activities
- Approves all marketing campaigns and plans before they are implemented
- Weighs in on important decisions involving product advertising, packaging, media channels, and branding
- Maintains the department's budget and ensures all marketing activities are cost-effective
- Works with other company officers to establish budgets and marketing objectives
- Monitors marketing and sales performance and adjusts strategies as needed
- Adheres to and implements all company policies and procedures
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
5 Years
Apply Before:
Feb 09, 2020
Posting Date:
Jan 09, 2020
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