Key Responsibilities:

  • Execute tests, collect and analyses data, identify trends and insights in order to achieve maximum ROI in Google AdWords and Facebook campaigns
  • Track, report, and analyses website analytics and PPC, Facebook ads initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Optimize copy and landing pages for paid search engine marketing campaigns and Facebook conversion campaigns
  • Perform ongoing paid keyword discovery, expansion and optimization

Required Education & Skills:

  •  Proven SEM and Facebook Ads experience
  • Handling decent budget for various international campaigns preferably in UAE
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Up-to-date with the latest trends and best practices in search engine marketing
  • Experience with website analytics tools 
  • Strong analytical skills and experience generating SEM reports
  • Familiarity with A/B and multivariate experiments
  • BS/MS degree in Marketing 

Job Details

Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Bachelors in Computer Science
Career Level:
Experienced Professional
Minimum Experience:
3 Years
Apply Before:
Aug 15, 2021
Posting Date:
Jul 14, 2021

IBG Consulting

Consultants · 11-50 employees - Islamabad, Karachi

IBG Consulting

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