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Job Description

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities. This is a part time position and the candidate will have to give 4-5 hours in the evening. 

Requirements

  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Prior SEO experience
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

 Job Description:

  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
  • Adwords Campaign Management
  • Managed Keyword Research/Analysis & On-Page Optimization.
  • Competitors Link Building Analysis
  • Websites on-page and off-page SEO Monitoring
  • Driving Potential Traffic on Websites
  • Onsite Analysis using different tools

 

 

Job Details

Industry:
Total Positions:
1 Post
Job Shift:
Third Shift (Night)
Job Type:
Part Time
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
3 Years
Apply Before:
Nov 04, 2016
Posting Date:
Oct 04, 2016
Show fewer details Read full job description

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Icon Group Of comapnies

Services · 51-100 employees - Karachi

Icon Securities was found in 2009, and for the present moment, it is one of the fastest growing financial brokerage companies, which renders the services of treasury and investment advisory. Perfect reputation, absolute reliability, is the secret of the prosperity and success of Company. This is a t ...Read More

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