Posted Jan 01, 2018 4 views
INFINITIX GLOBAL is looking to hire a full-time Senior SEO Specialist to manage all search engine optimization and marketing activities. We expect the candidate to be hands-on with SEO/SEM strategies.
As an SEO Specialist you will identify strategies, techniques and tactics to increase the number of visitors to a website and obtain a high-ranking placement in the search results page of search engines.
Responsibilities and Duties
- Working knowledge of HTML, CSS, and JavaScript to ensure the site is accessible and easy to follow and for increased interaction with visitors.
- On Technical SEO side: must have the ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization(W3C error), and related skills.
- Launch effective marketing campaigns through external sources (PPC, social media, and especially affiliate networks).
- Make technical recommendations to developers as per the SEO guideline.
- Constantly check search terms, rankings and analytics to monitor the performance of the websites and make recommendations for improvement.
- Employ user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performance;
- Community building - to drive targeted and loyal traffic to a website;
- Use social media to distribute content and encourage more external sites to link to your content - giving you more authority.
- Develop and integrate content marketing strategies.
- Monitor the algorithms set by the search engines to keep up to date with changes.
- A deep understanding of mobile strategy and how it relates to SEO
- Familiarity with the best tools in the trade
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Perform ongoing keyword discovery, expansion and optimization
- Develop and implement link building strategy
- In-depth experience with website analytics tools.
Qualifications and Skills
- Bachelors or Masters in marketing, advertising, or a related area
- Strong written and verbal communication skills, a positive attitude and the ability to thrive in a collaborative and fast-paced environment
- Impeccable project management and organization skills, ability to prioritize and manage multiple projects
- Strong proficiency in the Microsoft Office Suite: Word, PowerPoint, and especially Excel
- Intermediate to advanced knowledge of HTML, Javascript and CSS as they impact search accessibility
- Experience using key industry search tools and platforms (Conductor Searchlight, SEMRush, Moz, Ahrefs, etc.)
- 4-7 years or more of experience leading impactful SEO/organic search programs.
Job Details
IG Infinitix Global
Infinitix Global offers internet services as well as web design and website redesign services. Other than this, we offer basic and full optimization services and search engine submission services, iPhone app development services and Call Center services.
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