Expert to manage all search engine optimization and marketing activities.

Responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.

You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities:

Perform ongoing keyword discovery, expansion and optimization Research and implement search engine optimization recommendations.

Research and analyze competitor advertising links Develop and implement link building strategy.

Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

Work with editorial and marketing teams to drive SEO in content creation and content programming Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns Track, report, and analyze website analytics and PPC initiatives and campaigns Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

Optimize copy and landing pages for search engine marketing Enhancing performance marketing, conversion, and online customer acquisition Utilization of website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends).

Utilizing bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite) A/B and multivariate experiments.

Working knowledge of HTML, CSS, and JavaScript development and constraints Knowledge of ranking factors and search engine algorithms Up-to-date with the latest trends and best practices in SEO and SEM

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Marketing, Software Engineering, Computer Science, Management
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Jun 18, 2018
Posting Date:
May 17, 2018

iMedHealth

Information Technology · 51-100 employees - Lahore

iMedHealth - Care and Solutions.Revolutionizing healthcare by providing convenient online access to health services easily available and widely accessible all over the world! With the use of cutting edge technology we are changing the way you take care of yourself, making YOU your number one priority! iMEDHealth offers customized products and solutions through our Services Wing per your need and requirements. We provide expert level development for both health related and non-health related projects Everything from IT, software development to digital healthcare, marketing, project management and more. iMEDHealth partners with entrepreneurs, start-ups and project owners and we make their vision our own! We take initiative, provide valuable input and guarantee success! Our emphasis is on proper communication and adherence to deadlines. Due to our extensive healthcare experience, your projects get a head start with iMEDHealth..!

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