• Manage scheduling, production, and delivery of proposals, presentations and other marketing collateral (project sheets, slide decks, ads, etc.).
• Plan marketing and branding objectives.
• Expand product solutions and offerings.
• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
• Prepare and adhere to budgets.
• Oversee creation and delivery of press releases, advertisements, and other marketing materials.
• Design print ads and publications.
•Gather and analyze customer insight.
• Nurture and enrich all external perceptions of the company and growth of market share.
• Engage consumers on social media.
• Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
• Lead all areas of content generation and production across all media platforms.
• Take calculated risks based on data-driven analytics.
• Drive overall CRM and direct marketing.
• Engage other organizations within the community.
• Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
• Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.
• Update website, write blog content and manage social media presence.
• Research and gather information on potential clients/projects.
• Participate in go/no-go decisions; actively participate in strategy/planning sessions.
• Identify, pursue, and develop relationships with prospective clients, thereby extending -- not just supporting -- partners' ability to do it as well.
Strategist & may re present the organization at different forums
Skills
Job Details
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