Digital Marketing Specialist

IntegrateStudios Unverified

Lahore , Pakistan

Posted Nov 13, 2017 305 views

PKR. 40,000 - 70,000/Month

Apply For This Job

Close
or

Job Description

We are looking for a Digital Marketing Specialist with 3-7 years of experience to manage our in-house marketing efforts. The perfect candidate will be responsible for developing the marketing strategies & overseeing the marketing team’s efforts. Must have excellent English language skills to be considered. The duties and responsibilities are listed below.

  • Create plans for web, SEO/SEM, email campaigns, social media and display advertising campaigns across our various owned, paid, and earned media.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Plan, execute, and measure PPC and other marketing campaigns.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Understand and implement all facets of lead nurturing and marketing automation, including list segmentation, emails, campaign automation, landing pages, and reporting.
  • Work with web site developers to ensure digital marketing campaigns are fully optimized and that all required lead acquisition components, lead routing, and processes are working effectively.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
  • Support development of content creation across digital channels.
  • Develop and manage the expense budget for digital marketing initiatives.
  • Manage online brand and campaigns to raise brand awareness.
  • Evaluate customer research, market conditions and competitor data.
  • Improve the usability, design, content and conversion of the company websites.
  • Responsible for planning and budgetary control of all digital marketing.

Job Details

Total Positions:
2 Posts
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Job Location:
Gender:
No Preference
Minimum Education:
Bachelor (14 Years)
Career Level:
Experienced Professional
Minimum Experience:
3 Years
Apply Before:
Dec 13, 2017
Posting Date:
Nov 13, 2017
Show fewer details Read full job description

What is your Competitive Advantage?

Get quick competitive analysis and professional insights about yourself
Talk to our expert team of counsellors to improve your CV!
Try Rozee Premium

IntegrateStudios

Media/Communications · 1-10 employees - Lahore

IntegrateStudios

Similar Job Titles

Digital Marketing Specialist

Xtecsoft Private Limited, Karachi, Pakistan
Posted Dec 03, 2018

Digital Marketing Specialist

Destined, Karachi, Pakistan
Posted Nov 14, 2018

Digital Marketing Manager

CureMD, Lahore, Pakistan
Posted Dec 11, 2018
View All