InvoZone is a growing company in Lahore, headquartered in Canada, that offers a combination of consulting, outsourcing and specialized services to global clientele across all types of web and mobile app development. The company was launched by experienced and visionary IT professionals with more than 10 years of industry experience in the fraternity of software development. InvoZone aspires to automate the daily work processes of clients with innovative business solutions with a vision to produce efficient and time-saving results. We take pride in our diversified team that consist people from both domestic and international backgrounds working together to strive excellence. While we have attained several milestones in very less time, it is just a warm up for us! If you think you have the technical skills to contribute in our fast-growing business, feel free to apply!
Requirements
We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)
Responsibilities
- Form effective paid search strategies
- Launch and optimize various PPC campaigns
- Oversee accounts on search platforms (e.g. Google AdWords, Bing,Yahoo)
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g. dashboards)
- Suggest and develop new campaigns across multiple channels
- Maintain partnerships with PPC ad platforms and vendors
- Find ways to reduce risk of click fraud
- Keep abreast of PPC and SEM trends
Requirements
- Proven experience as a PPC Manager or Digital Marketing Specialist
- Experience in data analysis and reporting
- Knowledge of SEO and digital marketing concepts
- Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
- Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends, etc.)
- Understanding HTML and XML is a plus
- Excellent communication skills
- Analytical thinking with strong math skills
- Bachelors in Marketing, Digital Media or a related field; AdWords certification is a plus .
Perks and Benefits:
- 18 Paid Holidays
- In-patient and out-patient medical coverage.
- Personal development fund.
- Gratuity
- Monthly gym allowance
- Training fund
- Vehicle lease options
- Home Loan
- Child education support allowance
- 3 days’ work from home monthly
- Performance based bonuses
- Advance salary (need based)
- Personal loans
- Annual Recreational Trips
- Team and companywide dinners
- Self-service pantry
- Marriage bonus
- Loan for personal expenses
- Performance based bonuses
- Holiday on the weekend (Saturday and Sunday)
Job Details
InvoZone is a leading software development company headquartered in US with offices in Canada, Malaysia and Pakistan. We offer a combination of consulting, outsourcing, and specialized services to a global clientele across all types of web and mobile app development projects. The company was launched by experienced and visionary IT professionals with more than 10 years of industry experience in the fraternity of software development. We take pride in our diversified team that consists of people from both local and international backgrounds working together to strive for excellence. If you think you have the technical skills to contribute to our fast-growing business, feel free to apply.
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