Posted Jan 17, 2019 3 views
- Lead the development and implementation of IDC’s Marketing Strategy.
- Develop and execute IDC’s marketing strategy including all media, including press, broadcast and publications.
- Devise strategic and tactical communications initiatives to drive business results and protect and enhance the brand and reputation of the company.
- Provide oversight, direct, prioritize, and manage all aspects of Communications & Outreach (Media relations, publications, health communication, IEC development, graphic design, illustrations, marking & branding, social media management, along with direct supervision of personnel, contracts and budget.
- Ensure all Communication, Outreach and Media Materials are completed and appropriately placed in a timely manner as outlined in the Communications/Marketing Schedule, including: weekly, monthly, quarterly, and annual reports.
- Help ensure communications and materials are developed and implemented consistently against the organizations style standards and guidelines.
- Plan and oversee events management with communications including invitations, agendas, web content and promotional materials.
- Brand management: Partner with HR Team on Employer Branding related activities, including but not limited to Social Media, highlight stories of corporate social responsibility, videos/photos, as well as outreach activities.
- Create and distribute timely information about organizational activities
- Visit to field (Panel Organizations, Valuable Clients) for collaborated activities like CSR arrangements.
- Regular visit to Doctors for feedback & promotion of existing and upcoming services.
- Develop and maintain a database of useful contacts of key Government Officials, Departments, Ministries and other stakeholders.
Skills
Job Details
Islamabad Diagnostic Centre Pvt Ltd
Islamabad Diagnostic Centre (PVT) Ltd. is the only diagnostics centre in Islamabad providing the entire spectrum of advanced diagnostics services in radiology and pathology under one roof on a 24/7 basis, 365 days a year. Since inception, IDC has built a successful track record and is known for its latest imaging technologies, broad range of laboratory tests and quick turn-around times, with over 450 staff members and one of Pakistan’s largest pool of qualified pathologists and radiologists on its team. IDC is spread over more than 22 branches across four cities of Pakistan. The head office is located at F 8 Markaz and has a covered area of more than 30,000 square feet. All of IDC’s facilities are centrally air conditioned with 24-hour power backup generator sets. IDC offers an unparalleled standard of cleanliness, security and lighting. IDC has received the Best Enterprise Award from the European Business Assembly in 2015 in Oxford, UK. IDC is… • Certified with URS (ISO 9001 ~ 2008),and PNAC ISO 15189:2012, • Accredited with EQAS (UK) and CAP (USA) for external quality, • Licensed with PNRA and PNAC, Ministry of Science and Technology, Govt of Pakistan • Academically constituent part of ISRA University. • Associated with TDL (UK) and Synlab (Germany) for outsourced tests • Partneredwith The Abraaj Group IDC has a partnership with Abraaj Group. About The Abraaj Group The Abraaj Group (“Abraaj” or “the Group”) is a leading private equity investor, purpose-built for operating in the growth markets of Africa, Asia, Latin America, the Middle East, and Turkey. Employing over 350 people, Abraaj has 21 offices spread across five regions with hubs in Dubai, Istanbul, Mexico City, Nairobi and Singapore. The Group currently manages US$ 10 billion across regional, sector and country-specific Funds. The Funds managed by the Group have made over 180 investments across 10 sectors including consumer, energy, financials, healthcare and utilities. The Group is committed to the highe
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