Posted Jan 18, 2018 1 views
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SEO campaign creation and management
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Management of all activity and processes required to efficiently run profitable SEO / PPC and paid social campaigns
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Build creative campaigns from end-to-end with the support of the design and development teams.
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Work in collaboration with the rest of the SEO team to ensure integrated campaign execution
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Analyse the performance of campaigns and identify and suggest conversion optimisation opportunities to exceed client expectations and grow accounts
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Take ownership to continually improve campaign performance and ROI over time
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Creative thinking and problem solving is a must. If one channel or message isn’t working, you’ll need to generate new ideas to explore and test.
Who we think will be a great fit…
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Strong Google Analytics and SEO knowledge
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At least 5 years’ experience in a SEO / Paid search specialist position
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Proven SEO optimisation methodologies
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Proven PPC skills, optimisation techniques and bid management
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Experience in display and remarketing
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Experience of paid social campaigns
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Copywriting experience is a must for writing copy, client reports and landing pages
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Basic coding knowledge (HTML, Javascript)
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Any experience of tools such as SEM Rush / Authoritas would be a benefit
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Evaluating product offering, traffic, landing page quality, content, design etc. when determining keywords and campaigns
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Analysis of SERPs, analytics data, plus competitor and industry activity to make continual improvements to websites
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Technical SEO, including 301s and site architecture
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Monitoring Google Webmaster Tools
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Link building strategy and implementation
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Preparing useful weekly and monthly reports
It would also be beneficial to have:
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Google Certified
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PPC qualifications
Skills
Job Details
J Telemarketing
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