Posted Jun 12, 2020 1 views
Note:- **Due to current Covid 19 situation. All interviews will take place online. Upon selection candidate will have the flexibility to work from Home.**
The Company
KBM Group is an international group of companies offering range of services to Pakistan, UK and other European clients in various sectors such as Accountancy, Consultancy, Education and Training.
We are looking for a candidate who should have the expertise to increase the traffic and attract more visitors. Someone who is digital marketing professional. Who is knowledgeable in principles of search engine optimization (SEO). Can manage full social media platform (facebook, instagram,twitter, LinkedIn, Twitter etc...). Work proficiently with the team and individually through the different stages.
You should have the following skills and capabilities in reporting and performing on daily basis.
- Form effective paid search strategies aligned with organizational goals of high ROI, generate leads and drive traffic to relevant websites.
- Manage, review, and perform daily account responsibilities associated with Google console/analytic, Yahoo, Bing and other search platforms.
- Maintain and monitor keyword words, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
- Highly capable in generating organic traffic and better rankings in SERPs along with link building and competitor analysis
- Must be able to conduct site audits with tools like Google Analytics, Moz, Ahrefs Semrush, etc.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with the company’s goals.
- Provide oversight and manage new search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
- Provide oversight, manage, and be able to generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Keep the pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance company’s goals.
- Monitor and evaluate search results and search performance across the major search channels.
- Communication to team and management on project development, timelines, and results.
- Provide oversight and work closely with the other team members to meet the company’s goals.
- 2-3 years’ experience in SEO, SMM and Paid Search (PPC).
- Proficiency in MS Excel, PowerPoint, and Word
- Advanced understanding of Google Analytics and excel.
- Excellent understanding of digital marketing concepts, strategy and best practice.
- Degree or equivalent in IT, marketing, design, communications or similar discipline.
- Proven track record of successfully delivered several successful digital marketing campaigns working for in house or agency side.
- Having a knowledge and skills of Video and photo editing and experience of working with Adobe Creative Suite (Adobe Premier, Photoshop, Illustrator, InDesign) will be an advantage
- Degree or equivalent in IT, marketing, design, communications or similar discipline.
Skills
Job Details
KBM Group is an international “Group of Companies” offering a range of services to Pakistan, the UK, and other European clients in various sectors such as Accountancy, Consultancy, Education, and Training.
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