A creative individual with prior experience in digital marketing is required. You will be responsible for marketing on national and/or international markets. The role focuses on Digital Marketing Campaigns  Social Media Campaigns, Competitor Analysis, Keyword Research, Content writing and optimization. The Social Media Marketing Expert will be working in-line with the overall Marketing Strategy to promote products and services in order to generate new business and help build online enquiries.

Responsibilities:

  • Social Media Management - maintain social profile and pages on Facebook, Twitter, and Instagram manually and using tools like Buffer and HootSuite to engage the existing audience. Activities include; campaign, post-boost, promoted content, social media marketing, copywriting, coordinate with designers to craft social creatives, and basic photoshop editing.
  • Influencer Marketing - engage with industry experts to build mutually beneficial relationships. Activities include; interviews, shout outs, mentions, and support.
  • Partnerships - engage relevant publishing websites and businesses for publications, mentions, press releases, advertising, and other assigned matters.
  • UI/UX - create wireframes of pages based on user research and coordinate with designers and developers to get them live. Activities include; surveys, read feedbacks and chats, and prototyping on Axure.
  • The candidate should also have knowledge of design tools to create and distribute engaging written and graphic content.
  • Provide accurate reports and analysis to team to demonstrate effective return on investment (ROI).

Good to haves:

  • Working knowledge of Adobe Photoshop.
  • 2 years experience.

Job Details

Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Model Town, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Dec 17, 2019
Posting Date:
Nov 18, 2019

Keratinmedia

Advertising / PR · 11-50 employees - Lahore

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