Posted Oct 18, 2017
Marketing executives are involved in developing marketing campaigns to promote a product, service or idea. It is a varied role that includes:
Planning;
Advertising;
Public relations;
Event organization;
Product development;
Distribution;
Sponsorship;
Research.
Online Marketing
Digital Media
Social Marketing
Paid Social Media
SEM
Responsibilities
Marketing executives contribute to and develop integrated marketing campaigns. Tasks can involve:
Communicating with target audiences and managing customer relationships;
Sourcing advertising opportunities and placing adverts in the press etc.
Managing the production of marketing materials including broachers, leaflets, posters, flyers, and DVDs;
Liaising with designers and printers;
Organizing photo shoots;
Arranging the effective distribution of marketing materials;
Maintaining and updating customer databases;
Organising and attending events such as conferences, seminars, receptions and exhibitions;
Sourcing and securing sponsorship;
Conducting market research, for example using customer questionnaires and focus groups;
Managing budgets;
Evaluating marketing campaigns;
Monitoring competitor activity;
Supporting the marketing manager and other colleagues.
Job Details
Majestic Plastic Industry
Majestic Plastic Industries (MPI) was founded in Lahore in 2009 with a factory in Sundar Industrial Estate manufacturing Expanded Polystyrene Foam Products. The absence of organized and ethical EPS foam manufacturers in the country was the leading motivation for inception of the company. As we are expanding our sales team.
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