A growing fashion e-commerce brand requires Digital Marketing Expert.
Candidates must have proven experience and expertise in execution of PPC, Digital Marketing projects of different scales. The individual will be responsible to manage PPC ad campaigns on different platforms.
- Paid Social and Display campaigns. Also managing, testing and optimizing keywords, ad text, position and landing pages based on performances of campaigns.
- Manage campaign strategy with key phrase analysis and selection, keyword matching, search term targeting, listing position, bidding strategy and day parting.
- Ability to optimize other search engines such as Yahoo/Bing, YouTube, Instagram, pinterest, and other high traffic website networks.
- Develop, implement, manage and analyze new and alternative social media strategies using social media techniques and practices, and make recommendations for optimum visibility and traffic across the clients’ corporate brand and products.
- Creating and planning a variety of PPC campaigns across a range of digital channels.
- Develop effective display campaigns, including banner ads, social media, and retargeting.
The skills / Qualifications we are looking for:
- Minimum of 1.5 yrs of Google Ads, Facebook Instagram Ads, Social Media account management experience required.
- Minimum of 2 years of Digital Agency experience required
- Google Analytics experience required
- Knowledge of Retargeting/Remarketing, Display, and Rich Media/Video Advertising
- Ability to multitask and perform under tight deadlines
- Strong verbal and written communication skill