We are looking for an ASO (App Store Optimization) Expert Candidate will be responsible for Apps and Games Downloads, Ranking and Rating. Analysis of Different Apps Store markets and also has to provide the recommendation and suggestion for Apps and Games. Candidate should have a countable experience of ASO as well as SEO & e-marketing. You will manage App Store Optimization for our games and apps, which includes :
• Analyze performance of our games & apps on the app stores platforms
• Setup an ASO strategy to optimize and improve game & app page conversion rates
• Work with external agencies and internal stakeholders to gain insights and identify areas for improvement
• Provide guidelines and recommendations to game teams globally for how to maximize discoverability and conversion rates based
• Follow the impact (downloads) of the optimizations implemented for our products
• Develop and update the company’s App Store Optimization strategy and guidelines.
• Develop an expertise regarding key App Store specificities and make sure these criteria are being efficiently implemented.
• Excellent analytical skills
• A good understanding of the mobile app & game market
• Ability to communicate across a number of levels and be able to influence development and marketing teams
• Excellent written and verbal communication skills
• Demonstrated ability to manage projects and lead them through to implementation
• Ability to work under your own initiative
• Experience working in the mobile space
• Experience with SEO, ASO appreciated