Posted Aug 20, 2019
Roles and Responsibilities
• Prepare periodic reports (daily/weekly/monthly/quarterly, as appropriate to the project) that surface important trends and campaign progress in relevant KPIs, using properly formatted charts, tables, and narratives as appropriate
• Perform keyword research, keyword mapping and keyword analysis
• Create strategies for on-page and all components of off-page SEO; that may include link building, & page-level optimization techniques
• Occasionally contribute to the company with blog writing using the right keywords.
• Conduct in-depth Competitor Research monitoring their activities, techniques, and performance to provide effective recommendations
• Use the website analytics tools (e.g, Google Analytics, WebMaster) to monitor, audit and improve the performance
• Focus on setting and achieving the right KPIs keeping the ROI in mind
• Review technical SEO issues and recommend fixes
• Conduct A/B testing and multivariate experiments
• Stay up to date with the latest SEO and digital marketing latest trends and best practices
• Define marketing strategy and then execute campaigns that engage customers at every touchpoint that is aligned with our company
• Launch and manage campaigns across different platforms
• Focus on lead generation and conversion optimization through email marketing and other techniques
• Increase the followers, reach, traffic and clicks, etc. on the website and social media platforms
• Audit the websites and social media platforms to identify areas required to be improved
Skills Required
• Excellent verbal and written communication skill
• Ability to work within a team and independently
• Should be a multi-tasker with an innovative mind
• Stress management and able to meet deadlines
• Ability to analyze things from a different perspective
• Prior experience in content marketing, email marketing, SEM and SEO
• Working knowledge of HTML, CSS, and JavaScript development
• Up-to-date with the latest trends and best practices in SEO, SEM, and SMM
• Previous experience of using SEO tools like SEMrush etc.
• Knowledge of ranking factors and search engine algorithms
Job Details
Moftak Solutions
Moftak Solutions specializes in providing software development consulting services, focused on rapid development and deployment of information systems using state of the art rapid application development technology. We at Moftak are providing technological ideas together with the perfect solutions to different organizations in UK, USA, Middle East and Pakistan. It is by virtue of our professionalism and dedication that we are making headways in our clientele by presenting more reliable and robust solutions. This is in turn resulting in rapid growth of our business. Moftak Solutions has the expertise and capacity to get you well on your way to a reasonable web presence. Our goal is to promote your company's impression by supplying meaningful and appealing website where peoples can feel home in surfing and searching for the latest advancements in their concerned areas. We will design your web site to be aesthetically charged and contextually meaningful. Easy and simple maneuverability between different pages and information will be considered the strength of the site.
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