You will manage App Store Optimization for the Neon Techs portfolio of Apps / Games, which includes:
• Analyze performance of apps / games on the app stores platforms
• Setup an ASO strategy to optimize and improve app conversion rates
• Work with external agencies and internal stakeholders to gain insights and identify areas for improvement
• Follow the impact (downloads and revenue) of the optimizations implemented for our products
• Develop and update the company’s App Store Optimization strategy and guidelines.
• Develop an expertise regarding key App Store specifications and make sure these criteria are being efficiently implemented.