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Job Description

We are looking for PPC / Google AdWords Expert. Candidate will be responsible for managing various PPC campaigns On Google/Bing and also ensure that they are optimized to deliver the maximum ROI for the company.

  • Improve ROI for PPC campaigns through proactive bid and position changes.

  • Improve traffic quality through keyword research, use of negative keywords, and omission of poor quality keywords.

  • Improve CTR through A/B testing

  • Should have first-hand knowledge of Google Analytics.

  • Improve conversion and navigation paths through testing different landing pages and identifying best performers.

  • Run A/B Split and multi-variate PPC tests, assess outcomes and improve campaigns

  • Create and distribute PPC ROI reports, conversion reports, and keyword and campaign performance reports

  • To do a complete analysis of website along with their recommendations.

  • To do in-depth keyword analysis using different tools.

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
No Preference
Minimum Education:
Career Level:
Experienced Professional
Minimum Experience:
8 Years
Apply Before:
Sep 06, 2019
Posting Date:
Aug 06, 2019
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Pakistan Refrigeration

Retail · 11-50 employees - Karachi

Pakistan Refrigeration was established in 1980 as an Electronics Appliances Retailer and After Sales Service provider, however due to the changing built environment and the growing needs of our Clients; it became necessary to broaden the services that could be provided by Pakistan Refrigeration, so ...Read More

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