A skillful and dynamic engineering professional in the field of materials engineering with three years of professional experience.Now working as Executive PPC at Abdulsamad Group pvt Ltd.


Improvement in the performance of Working Role in Hot Strip Mill


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Executive PPC
ZXMCO Pakistan (Pvt) Ltd
Oct 2017 - Present | Lahore, Pakistan

-Plan, optimize, implement and manage paid search campaigns for a variety of clients.
-Ensure PPC campaigns are up and optimised according to brief and best practice guidelines.
-Develop near and long-time paid search strategies and campaigns for clients.
-Manage medium to large-sized PPC budgets.
-Work with the content team to ensure landing pages are effectively optimised for all PPC campaigns to ensure maximum ROI and conversion is possible.
-Perform keyword research and manage all bid management for your clients.
-Work with the PPC Manager to ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy.
-Keep up to date with the latest industry trends.
-Analyse activity and performance of all paid search campaigns and report findings back to the PPC Manager and subsequent clients.
-Help to define PPCs strategies for a host of clients.

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Management Trainee Officer
Pakistan Steel Mills
Aug 2015 - Aug 2017 | Karachi, Pakistan

-Manage quality control program for production.
-Develops and initiates standards and methods for inspection, testing, and evaluation.
-Directs workers engaged in measuring and testing product and tabulating data concerning materials, product,process quality and reliability.
-Plans and directs activities concerned with development, application, and maintenance of quality standards for industrial processes, materials, and products.

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Oct 2012 - Apr 2015 | Peshawar, Pakistan

-Reviews processes within the mills to identify the root cause of product defects and implements corrective actions and establishes process controls to eliminate future occurrences.
-Supports plant management and operating departments with respect to the reporting and tracking of quality related issues.
-Audits quality assurance system to ensure compliance with established guidelines.
-Scheduling and performing tests/examinations of incoming material.
-Testing and selection of raw materials during purchase.
-Production planning and management.


Institute of space technology Islamabad
Bachelor (14 Years), Bachelors in Science, BS (4 years)‎
Metallurgy & Material Sciences


3 Years Materials Testing
5+ Years Microsoft Office 2003 & Onwards
3 Years QA/QC of materials


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