I am skilled in Sales, Marketing, After Sales Services, Distribution Management, Sales Forecasting, Sales Assessments, Sales Growth Analysis, Market Research, Negotiation, Innovative Sales Techniques and People Management.


Abusive supervision and Employees’ work related behaviors


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Sales Coordinator
ITC Pvt Ltd (Importer,Distributor, Exporter) BRANDS: Xelent , Alpine, Brio LED Lights
Nov 2015 - Present | Lahore, Pakistan

• Hunting new business while maintaining and servicing of current accounts
• Maintain contact with existing customers in order to create a good working relationship that fosters increased sales.
• Display and explain company products to potential customers to influence purchase
• Address issues bordering on pricing, delivery of goods and resolution of customer complaints
• Collaborate with sales management to plan and develop effective sales strategies and to also set goals and targets
• To ensure update of stock by regular rotation: - “first-in-first-out” principle.
• Manage and plan inventory according to needs of customers
• Assist CEO in the planning and organization of periodic sales meetings
• To report to the CEO on customers, market trends, activities of the competitors and new opportunities for our business.
• Recommend and implement training programs for sales reps and team to improve their work efficiency
• Monitor the performance of sales staff to spot work areas that require improvement
• Participate in the interviewing, hiring, and training of sales staff
• Perform administrative tasks of transaction recording and filing
• Have good understanding of ERP and Sales Modules
• Debtor management

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Internal Audit officer
The University of Lahore
Jun 2014 - Nov 2015 | Lahore, Pakistan

• Travelling to different campuses to meet relevant staff and obtain documents and information.
• Researching and assessing how well risk management processes are working and recording the results using software such as Microsoft Word and Excel.
• Providing ad hoc advice and guidance to managers and staff at all levels.
• Performing risk assessments on key business activities
• Agreeing recommendations with relevant staff members to make improvements in operations.
• Preparing reports to highlight issues and problems and distributing the reports to the relevant people.
• Obtaining, analyzing and evaluating accounting documentation, reports, data, flowcharts etc.


Preston University
Masters in Business Administration, M.B.A (Marketing)‎
CGPA 3.7/4
Chartered Institute of Management Accountant U-K ( CIMA)
Certification, ACMA-Uk‎
Management Accounting
University of Lahore
Bachelors, Bachelors in Commerce, B.Com(Hons)‎
Accounting and Finance
CGPA 3.1/4
Govt College of Science
Intermediate/A-Level, , I.Com‎
Percentage 61%
Imtiaz Public High School
Matriculation/O-Level, , Matric in Computer Science‎
Percentage 69%


3 Years B2B selling
2 Years Bookkeeping
3 Years Communication Skills
3 Years Customer Dealing
1 yearInternal Audit
1 yearInternal Controls
2 Years Microsoft Access
4 Years Microsoft Excel
1 yearMicrosoft Office Accounting
Less than 1 YearMicrosoft Outlook
1 yearMicrosoft PowerPoint
4 Years Microsoft Word
1 yearQuickBooks
2 Years Revenue Recognition
3 Years Sales Audit
3 Years Sales Module ERP
1 yearStock Control


Intermediate Punjabi
Intermediate Urdu
Intermediate English