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Job Description

Job Description

Responsibilities

  • Shape our digital marketing efforts
  • Plan and execute marketing campaigns that build brand awareness and generate leads, with a close eye on ROI.
  • Manage the right mix of content to support integrated campaigns, including outbound emails, campaign landing pages, SEO/SEM infographics,  and social media.
  • Use analytic skills to identify and test emerging opportunities for business market growth and improvement.
  • Analyze marketing pipeline, and identify and implement action plans to improve and maximize ROI
  • Develop effective display campaigns, including banner ads, social media, and retargeting.
  • Plan SEM programs for keyword discovery, keyword expansion, ad copy, ad grouping, landing page optimization, testing, and analysis.
  • Research and analyze competitor SEM campaigns
  • Manage A/B testing, including ad copy and landing page optimization to improve click through and conversion rates.
  • Develop and manage forecasts; implement strategies to achieve/exceed targets.
  • Individuals with degrees in Management Sciences, Business Analytics, Digital Marketing are encouraged to apply.

Job Details

Job Channel:
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Ferozepur Road, Lahore, Pakistan
Gender:
Female
Age:
26 - 50 Years
Minimum Education:
Bachelors
Career Level:
Department Head
Experience:
2 Years - 4 Years
Apply Before:
Aug 19, 2020
Posting Date:
Jul 18, 2020
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