Media Buyer Responsibilities include:

  • Collaborate with marketing team on goals, objectives, resources, budget and prioritization of initiatives.
  • Advise on how to build effective and efficient end-to-end media purchasing and optimization processes.
  • Plan, run and manage campaigns across digital channels (Facebook, Instagram, Tik Tok) including but not limited to budget planning, campaign management, performance tracking experiments and optimization.
  • Analyze the performance of digital media and optimize for best performance: CTR, ROAS, etc.
  • Analyze creative performance and provide recommendations to optimization.
  • Analyze digital media marketing opportunities, suggest plans and strategies and assist in executing those media.

Media Buyer Requirements include:

  • Developing effective media buying strategies
  • Participating in media planning to identify target audiences and craft effective campaigns
  • Familiarity with media-buying, planning and research
  • Interest in following advertising and media trends
  • Experience with web analytics, tag management and implementing pixels for conversion tracking.
  • Hands on experience with Facebook Ads Manager, Amazon Ads, Instagram and Tik Tok.
  • Organizational and multitasking abilities
  • BSc/BA in Marketing, Advertising or related field preferred, but not necessary.
  • Google Ads and SEO knowledge will be considered a huge plus.

Job Details

Industry:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Jul 31, 2021
Posting Date:
Jun 30, 2021

Prime Sky

Services · 1-10 employees - Lahore

E-commerce by Prime Sky.

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