Posted Jan 15, 2019
We are looking for a creative Digital Media Strategist, who work with clients and account teams to identify specific business and marketing challenges, industry drivers and competitive analysis to create outstanding digital solutions that may/may not integrate with overall brand initiatives. Lead the planning and conception for all digital and social campaigns for key clients; define objectives,develop insights, foster creative enthusiasm to generate break-through ideas Work closely with cross-functional teams to bring strategies to life and ensure that the plans support the client’s business and brand goals
Responsibilities:
· Set digital marketing strategies using all necessary tools (e.g. website, emails, social media, and blogs)
· Research products, services and current strategies to identify new opportunities
· Analyze web traffic metrics and suggest solutions to boost web presence
· Monitor SEO/SEM, marketing, and sales performance metrics to forecast trends
· Build strong clients relationships through social media interaction
· Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
· Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
· Identify advertising needs
· Establish best practices in digital marketing
· Stay up-to-date with digital technologies developments
Requirements:
· Proven work experience as a Digital marketing strategist
· Demonstrable experience with SEO/SEM.
· Experience implementing and optimizing Google Adwords campaigns
· Solid knowledge of web analytics tools like Google Analytics
· Hands on experience with online marketing tools and practices
· Familiarity with web design and HTML
· Excellent verbal and written communication skills
· Strong analytical and project management skills
· BS degree in IT, Advertising or relevant field
Job Details
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