• Create informative and interesting press releases, press kits, newsletters, and related marketing materials.
• Develop and implement effective communication strategies that build customer loyalty programs, brand awareness.
• Prepare detailed media activity reports.
• Plan and manage the design, content, and production of all marketing materials.
• Work with different marketing departments to generate new ideas and strategies.
• Supervise projects to guarantee all content is publication- ready.
• Create communication and marketing strategies for new products, launches, events, and promotions.
• Lead the marketing and public relations staff.
• Respond to communication-related issues in a timely manner